Climate change and plastic pollution are some of the biggest challenges of our time. The bgood GmbH develops digital experiences as a service that enables companies to protect the environment together with their customers in a truly interactive way.
Our leading product goodbag is a smart reusable shopping bag that connects contactless with the users phone and enables them to plant trees against climate change, collect plastic waste out of the ocean or receive discounts every time they bring their own bag to the store.
The goodbag technology works through an NFC chip that is integrated in the goodbag logo which connects contactless with the goodbag App. All the users need to do is to bring their goodbag to the store, open up the goodbag app and choose between supporting a project or receiving a discount. To plant a tree, collect plastic waste or activate a discount coupon the users hold their phone close to the goodbag logo. The goodbag app automatically tracks how often each goodbag has been re-used, how many trees have been planted and how much plastic has been collected. By re-using their goodbag users can collect different rewards, fulfill achievements and reach higher levels.
A short demo of goodbag can be viewed here: https://youtu.be/iqbCM84k35k
For retailers and consumer brands goodbag offers a brand new way to interact with customers. We provide a customer experience as a service that enables companies to interactively protect the environment together with their customers in order to win new customers that care about the environment, communicate corporate social responsibility in a truly interactive way and increase customer loyalty.
The goodbag solution can be individually adjusted to our customers needs. Participating retailers and consumer brands can choose their own rewards and support the projects of their choice. We offer high quality tote bags out of 100% organic cotton but of course our technology can be integrated into any kind of reusable shopping bag.
The goodbag system is currently active in over 1,000 stores in Austria, Germany, Great Britain, Netherlands, Portugal and Switzerland.