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Two women standing at a trade fair, one woman holding a smartphone and a box of toothpaste in her hands; copyright: Messe Düsseldorf

CUSTOMER CENTRICITY

Hot Topic of EuroShop 2023

The World´s No. 1 Retail Trade Fair: This is where the retail world comes together.

  • Find new contacts!
  • Experience communication and partnership!
  • Become part of the highly professional and international EuroShop community
Be with us!

Know the value of your clientele and optimize the customer experience

Focus on customers and their needs. Many retail companies are seeking ever closer direct contact with the end consumer in order to offer them personalized and individualized digital customer services. The customer's smartphone plays a major role in this context.

What means do you use to focus on the clientele?

Two men stand in front of a shelf with goods, one of them scans the goods with his smartphone; copyright: Messe Düsseldorf
To make the best use of your digital services, you should always think "from the customer's point of view". Know your clientele, act in a way that addresses your target group and thus decide on the ideal digital solutions for the customer experience. Solutions that aim to achieve this are
  • digital consulting assistants
  • personalized offers
  • digital coupons
  • loyalty systems
  • and much more

Tailoring retail services to customer expectations

The focus is on the customer. That was also the case at EuroShop 2023: How do you inspire consumers? In videos and highlight tours, exhibitors give tips on how to retain customers with personalized services and state-of-the-art technologies.

The presentations on the EuroShop 2023 stages are also well worth watching. In our on-demand offer, you can watch the talks of the Store Design Stage, the Connected Retail Stage, the Retail Technology Stage and the Expo + Event Stage online.
Stages @ EuroShop 2023

Self-service in the Marks & Spencer digital cafés

Tom Rawlinson and Sneah Das of Marks & Spencer talked about the introduction of self-service kiosks and web applications in M&S cafes and what that means for customer service.

Payments & loyalty in food retailing for greater customer loyalty

Anders Mittag, CCO at Lobyco, used Coop Denmark as an example to show how Lobyco's innovative loyalty payment solutions can help food retailers capitalize on market trends.

Customer Centricity puts people at the center

With solutions such as digital assistants or self-service kiosks, you can give your customers a self-determined customer journey and provide them with optimal personalized advice,

Connected retail services for an omnichannel customer journey

Omnichannel integration offers two benefits: it enables a seamless cross-channel customer journey and it helps retailers connect with their customers and build a relationship.

RETAIL MARKETING inspiration

Special exhibition stand; copyright Messe Düsseldorf
Colorful big wheel on the fairground; copyright Messe Düsseldorf
LG booth at the fair; copyright: messe Düsseldorf
video wall; copyright Messe Düsseldorf
brightly illuminated wall on the fairground; copyright: Messe Düsseldorf
Christmas decoration at the fair; copyright: Messe Düsseldorf
booth at the fair; copyright: Messe Düsseldorf
Led-lit aisle at the fair; copyright: Messe Düsseldorf
... can be found online in our RETAIL MARKETING dimension or in halls 3-4 at EuroShop 2023.
Dive in!

Current Insights

Get all the latest trends, insights and news on customer centricity, personalization and retail marketing online in our EuroShop.mag!
A round table with mirrors and stools in a Douglas store; Copyright: beta-web GmbH/Pott

Retail Marketing

Douglas store for Gen Z shoppers

A smartphone on which augmented reality is used in a kitchen; Copyright: Zephyr

Retail Technology

Augmented reality: untapped retail potential
A man in a shopping mall points a finger, the movement is recorded by a virtual matrix; Copyright: Ameria AG

Retail Technology

Touchless interaction for retail displays

We offer Customer Centricity a stage!

Retail Marketing Stage

Stage at EuroShop trade fair; copyright: Messe Düsseldorf

As part of the special Shop! POPAI Village, the Retail Marketing Stage will feature daily presentations and discussions on the subject of POS marketing. Here you can learn how targeted marketing measures can positively influence the interaction and connection with the customer.

Connected Retail Stage

Stage at EuroShop trade fair; copyright: Messe Düsseldorf
Solutions such as Click & Collect, loyalty systems, and mobile apps bring the online and offline worlds together and improve customer experience at the same time. On the Connected Retail Stage, you can expect insights, trends, and use cases on the seamless linking of digital and physical channels.

Hot Topics

Rainbow wall on the right and on the left 3 visitors of the fair; copyright: Messe Düsseldorf/Andreas Wiese

Third Places

A glass surface with writing ; copyright: Messe Düsseldorf

Energy Management
A woman is talking to a man in the background a cash register and baked goods can be seen ; copyright: Messe Düsseldorf

Smart Store
Two women standing at the fair, one woman holding a smartphone in one hand and a package in the other ; copyright: Messe Düsseldorf

Sustainability
Woman taking a selfie in front of a beautifully designed screen ; copyright: Messe Düsseldorf

Experience
Store concept in the style of a weekly market, lots of vegetables, surfaces mainly made of wood. Furthermore, many hanging lamps; Copyright: Messe Düsseldorf

Vital City Centers
Two women standing at the fair, one woman holding a smartphone in one hand and a package in the other ; copyright: Messe Düsseldorf

Customer Centricity
Woman in front of AR-Mirror; copyright: Messe Düsseldorf/Andreas Wiese

Connected Retail

Solutions for customer-focused interaction

Goods scale at the fair; copyright: Messe Düsseldorf

  • Customer screens for cash registers and scales
  • Customer feedback terminals
  • Intelligent locker rooms
  • Digital signage solutions
A woman and a man are talking, the man holds a tray in his hand: Messe Düsseldorf

  • Loyalty Management Solutions
  • Mobile Marketing Solutions
  • In-store Navigation
  • Mobile Couponing
  • Smart Mirrors

At EuroShop...

you will find innovations and get the latest insights.

you maintain contacts and find new suppliers or business partners.

you prepare purchase decisions.

WHAT DOES THE EUROSHOP TRADE FAIR IN DÜSSELDORF COVER?

At EuroShop, the world's leading retail trade show, exhibitors offer their products and solutions for the retail industry. With its product categories, the trade fair covers the latest trends in retail.


In addition to store fittings, technological solutions for stationary trade, but also online trade (e-commerce) play an important role. In addition, there are sales promotion and advertising materials, products for the food trade and retail gastronomy. Energy management, event marketing and trade show booth design are also central themes at EuroShop.

The range of products and services for the retail sector is supplemented by events such as presentations and awards ceremonies, as well as special areas, for example for start-ups.

The 'Who is Who' of retail

Visitors to a trade fair stand together in the aisles; copyright: Messe Düsseldorf

You're interested in exhibitors and their products?

 
Click here for the exhibitor database!